Shorter takes, observations, and field notes — the same voice as the Insights and the rest of the firm, in lighter form. Direct, anti-hype, written when there's something worth saying.
It's not the technology. It's the gap between hype and infrastructure.
If you're reading this, you've sat through a deck about AI in the last ninety days. Probably more than one. The thing the deck didn't tell you is the thing this post is about: most AI investment fails because it never gets out of the deck.
The rest of the queue. Some written, some in progress, some still notes-to-self. Posts go live when they're done — not when the calendar says so.
If they were ever supposed to be aligned, they'd be the same function. The fact that they aren't is the problem.
Most of the leverage in production AI is in the data layer. It's the part nobody wants to talk about.
It's almost never about the strategy. It's about who owns what after the strategy is written.
Blog posts are the field notes. Insights are the deep methodology pieces — written once, built to be cited, designed to compound. Different cadence, different depth, same voice.
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